Plush Character Designs

My job used to be extremely focused on stationery products. However, the company that I work for continued to expand it’s product line and eventually plush characters needed to be designed. It started with a line of scented plush characters called Smanimals and has since branched out to include all different sorts of characters. Some of these characters are specific to a holiday theme, while others are not. Some are more traditional while others are more modern and stylized. Whatever the goal, I think all of them turned out pretty adorable.

 
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Smanimals

This was the first set of plush characters I did any designs for. The company wanted to redesign an older set of initial characters they had created. While those characters were great, the company wanted to give them a more modern updated feel and switch up some of the animals in the group for other ones.

The choice of having the plush characters be packaged in tri-fold backing card came directly from the owner. I was responsible for designing the different characters and illustrating the different origin stories as seen on the back of the packaging. These characters came in a large version, as well as a smaller, backpack clip version.


 
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Boo! Buddies

These are some of my favorite characters I able to design. I love Halloween and was really happy to have such a simple, kawaii style for this set of characters.

 

 
 

Under the Sea

Another set of characters that I never thought I would be able to design. This set included a Starfish, a Mermaid, a Narwhal and the Loch Ness Monster. These, along with the Boo Buddies, are a set of smaller backpack clips.

These backpack clips are called Backpack Buddies. Which I also did the logo design for and can be seen on my logos page.

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Smitten Chickens

After the Smanimals were designed, the owner of the company wanted to come up with some characters that were specific to a certain holiday. Smitten Chickens, were made with the goal of giving them to a loved one on Valentine’s Day.

They came in multiple colors and were meant to somewhat share an aesthetic with Smanimals to increase consistency within the company brand.

 

 
 
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Unicorns

Who doesn’t love unicorns…the four legged Narwhals of the land? Do they have wings or not? It doesn’t really matter, if they’re cute.

 
 
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